Tuesday, March 16, 2010
Believe the hype!
Olay Professionals had a scientific study published in the British Journal of Dermatology to support its position as one of todays leading anti-aging skincare brand. The study was a collaboration of physicians at Columbia University and the University of Miami- showed that 58% of the 196 female participants experienced more of a visible change in skin wrinkles using Olay's Professional Pro x line than a group using Tretinoin, which is my holy grail in skin care products. So to say the least i am skeptical of this finding. The woman also claimed the lines around there eyes improved 17% oppose to the 11% with tretinoin. Participants were between the ages of 40-65, possessing moderate to severe wrinkling. Now this is exciting, I have always respected the Oil Of Olay line. The participants were examined via high resolution digital imaging, marking one of the first studies of its kind to compare an over-the-counter drugstore item with a prescription grade product.There was even a debate whether to have such an active product available on your drug store shelf. It retails for $42-$62. Purchase this product at CVS where they have a pretty good return policy in case this does not perform well on your skin. I am however sold for the time being and will be purchasing this product. I will be doing a review on it myself. I am a pretty hard person to please when it comes to seeing results.The product is called Oil of Olay Professional PROx-Intesive Wrinkle Protocol.